Consumer PR Agency London
Joe Public is a consumer and retail PR agency in London, helping ambitious brands influence the people who decide what wins: trade customers, retail buyers and shoppers.
We’re not a generalist PR agency. We specialise in food, drink, FMCG, retail and hospitality – sectors where communications must do more than generate awareness.
They need to build retailer confidence, create shopper demand, protect reputation and deliver measurable commercial return.
Some of our Clients
What we Offer
An Award-Winning
London PR Agency
Everything we do is grounded in commercial reality, real human behaviour and the moments of choice that determine which brands succeed.
Our London PR team brings together senior, award-winning experience across consumer PR, trade and B2B communications, shopper influence, social and influencer marketing, corporate reputation and crisis management.
We combine original ideas and strong media relationships with a real understanding of how products are discovered, listed, chosen and bought.
Our Work
Our Work
Our Work
Whitworth Bros
Whitworth Bros is the UK’s largest flour miller. Its flour is part of millions of everyday meals, yet outside its immediate customer and supplier network, few people know the business behind it. This case study shows how Joe Public built the brand’s profile with customers, farmers and the wider food industry through Rooted in Soil, its sustainability programme.
Key stats
- 13 pieces of broadcast coverage
- 28.5 million potential reach
- 100% positive sentiment, with a brand mention in every piece
Talk to our London PR team
If you’re looking for a customer and shopper PR agency in the heart of London that understands commercial reality and everyday decision-making, we’d love to hear from you.
“Joe Public is always reliable, helpful and friendly, as well as supremely knowledgeable about the industry. When on a deadline, the team works incredibly hard to deliver what has been asked and is a credit to the clients they support.”Grocery trade journalist
“We got nothing less than a HUGE amount of energy, enthusiasm and excitement about working together. This has shone through in all the work we have done together and we’ve managed to execute some brilliant campaigns.”Senior Customer Marketing Manager, Global Drinks Brand
“From shaping strategic corporate communications to managing high-pressure crisis situations, the team consistently delivers calm, considered and highly effective guidance. They work several steps ahead, are prepared to challenge when needed, and bring genuine care to everything they do.”Head of Communications, High Street Hospitality Brand
Our Offices
Our Insights
Our thinking on retail, shoppers and the forces shaping buying decisions.
PR Agency London FAQs
We’re a PR agency for food, drink and FMCG brands and retailers — helping you get media coverage, win over retail buyers, and build your reputation with shoppers.
Ground Floor, 1 Lackington Street, London, EC2A 1AL
No. We work with brands across the UK – London is simply where one of our two teams is based.
Food, drink and FMCG brands and retailers – from household names to brands chasing their first major listing.
Every campaign is tracked against PulseCheck™, our own system for measuring real impact – not just headlines.
Talk to our London PR team
If you’re looking for a customer and shopper PR agency in the heart of London, that understands commercial reality and everyday decision-making, we’d love to hear from you.