SHOPPER
PR Insights

Our thinking on retail, shoppers and the forces shaping buying decisions.

2 October 2026

Agency News B2B PR

How Joe Public won and delivered a PRCA-nominated B2B PR campaign for Suntory’s Minus 196

13 August 2026

Corporate reputation: why FMCG’s best stories are hiding in the supply chain

2 August 2026

Joe Public appointed by Pastorfrigor GB to lead B2B PR and corporate reputation

21 July 2026

Joe Public shortlisted for Best New Agency at the UK Agency Awards

2 July 2026

Agency News B2B PR Corporate PR

Joe Public wins Barista Bar coffee-to-go brief to deliver B2B PR

9 June 2026

Feeding Britain’s Future: The Food Industry Has a Storytelling Problem

2 June 2026

Agency News Consumer PR Corporate PR FMCG

Joe Public wins Juice Burst FMCG B2B and consumer communications brief

2 May 2026

Agency News B2B PR Corporate PR

Joe Public leads Whitworth Bros’ ESG, corporate reputation and B2B PR

ACS Conference

27 April 2026

ACS Conference 2026: What It Means For Shopper PR

2 April 2026

Agency News B2B PR FMCG

Joe Public wins Sneak Energy FMCG B2B PR brief